7 Services a Digital Marketing Agency Can Use to Grow Your Business

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Did you know that 64% of consumers are influenced by marketing videos promoted online? The marketing and advertising sector has seen tremendous changes over the last decade. The majority of consumers (70%) prefer researching products and services through high-impact content. Sometimes, you may produce high-quality services or products with a ready market. But you might […]

How to Increase Your Bottom Line

How to Increase Your Bottom Line By X Increasing Conversion Rate

Did you know that 81% of sales happen after 7 or more interactions? You’ve put in hours, days, and weeks of effort communicating with potential clients. It’s clear you have answered all their questions and understand their needs. And then the worst-case scenario happens: the potential customer decides they don’t want your product or service […]

Should Your Company Even Exist?

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As the title says, should your company exist? It’s a question not many business owners take the time to ask themselves, but it’s important. There are reasons why businesses exist; what are yours? If you’re not sure what your answer is, or don’t like the one you’ve come to, don’t worry. Today we’re going to […]

Do Your Customers Even Know What You Do?

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Synergy, digital transformation, cloud-based strategy – do you ever hear technology buzzwords and wonder, does the average person even understand this terminology? Companies that throw together impressive-sounding words and phrases could actually be alienating their potential customers. People aren’t likely to invest in something they don’t understand. Afraid your company might fall under this description? […]

You Don’t Know Until You Try — Top 5 Digital Tests

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By testing your digital marketing assets, you can save a lot of time and money. Not to mention, you can learn what works and replicate your success. Professional digital marketers know the importance of testing. Testing enables you to learn more about your audience, content and operations. Then, you can make more informed decisions. More […]

Star Wars Lessons On Branding

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When we hear the fateful words Darth Vader utters, it is shocking. “Luke…I am your…father…” Over and over again, we ask ourselves, “How is this possible?” How could the evil and corrupt ruler of the galaxy and ultimate Syth lord have helped create the one destined to save it all? Believe it or not, this […]

Do You Really Know Your Customers? Pain Points 101

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Have you ever thought about what makes companies like Microsoft so successful? How did one business that started in a Seattle garage end up dominating the computing world?  You’ll hear a lot of people say that they started at the right time or that they hit some kind of imaginary ‘lightning in a bottle’, but […]

Top 5 Marketing Mistakes People Make

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Do you need help in improving your marketing strategies? Marketing your business is a great way to expand and reach new customers. With the pandemic impacting a lot of businesses, it’s important that you remind customers you’re still there to serve and provide for them. However, a lot of businesses still fail. Historically, 50% of […]

How Social Media Advertising Is A Lot Like Dating

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You sit at your desk and craft a perfect message to send. You don’t want to scare anyone off, but you also don’t want to be too timid. Will they even read your message? Are you wasting your time? Does the message get your point across in a way that gets the reader to react?  […]