Are you the head of your marketing department, responsible for delivering quality leads to your sales department? If so, then you know that without leads you will be out of
What’s the measure of a successful marketing team? If you’re not measuring anything, you’ll never know. And if you’re measuring the wrong things, your understanding of your team’s relative success
Online shopping is a huge part of our current economy. Emerging as a new online business has proved itself difficult. It takes plenty of dedication to developing marketing strategies and
Ecommerce companies are a great business to get into. It is a stable business that can survive recessions and that can generate a regular income. Since it is based on
In your quest to stand out in your space, grab your audience’s attention and maximize every marketing dollar spent, there are a lot of metrics to track. One of those
2020 has been a chaotic year, but it’s also been a booming time for ecommerce. US retailers’ online year-over-year growth shot up to 68% in mid-April, surpassing its earlier peak
Books take us into another world, help us see a different perspective, and improve our lives if we allow it. It’s cliche but true… we never stop learning. And loving
Your website is your storefront – does it impress your visitors or turn them off? If you don’t know the answer to this, then you’re at risk of having a
In this era of digital marketing, the term “branding” has taken on a new meaning. It’s not enough anymore to list your company in the phone book and advertise through
