Great brands stand for SOMETHING, stand for something UNIQUE, and stand for something unique and MEANINGFUL TO THE CUSTOMER. The advantages of having a strong brand are many. They build
Google Adwords has been at the forefront of the pay-per-click (PPC) and online advertising for roughly fifteen years. Is it time for new platforms to take the leading role or
Nobody likes to waste marketing dollars. Facebook Advertising done right can provide good return. Here are tips you should consider when determining if Facebook ads are right for you.
Converting a fresh lead into a new client is one of the most rewarding parts of running a business. Hundreds of books have been written on how to convert leads
Looking back to the time of your undergraduate years, you might remember learning about the 4 P’s: price, product, promotion and placement. The marketing mix was originated by Neil Borden
What might be causing poor website conversion and how can you fix it?
How can you ensure that your branded content always complies with the latest SEO trends? As a marketer, you are probably already familiar with the statistics about headlines. Eight out
Website blogs are a great way of interacting with current and prospective customers. It’s also great for building website authority and popularity with search engines. Here is your complete WordPress
A great content marketing strategy can take your business to the next level. Learn the best practices for inbound marketing and how it can create SEO magic. With the average
