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Practical Marketing Insights for Measurable Growth

Explore practical guidance on SEO, AI search, paid media, content, local marketing, conversion, and lead generation from Bear Fox specialists.

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This week's lead story

Marketing Doesn’t Create Demand, It Finds It With Brett Hansen

Learn how home services marketing strategies can help HVAC, plumbing, and electrical contractors turn existing demand into booked jobs. Fractional CMO Brett Hansen shares practical ways to diversify lead sources, reengage past customers, improve marketing ROI, and eliminate operational inefficiencies that prevent contractors from maximizing revenue.
Paid Search Marketing 3
Google Ads / PPC

What Are The Benefits Of Using Paid Search?

Today’s customers are smarter and savvier than ever about their purchases decisions. Every second, millions of potential customers are flocking to the internet to gather information,

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PPC to Grow Your Business
Advertising

How PPC Works to Grow Your Business

Every business owner knows the value of the internet. Especially when it comes to marketing their business. But where do you start? Pay-per-click advertising is

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