Should You Even Post on Facebook Anymore?

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The Facebook platform hosts around 2.45 billion active monthly users, holding its position as the most used social media site.  Like every social platform, the layout and algorithms have changed through the years. Still, there’s no question about it, your audience is still scrolling through their good old Facebook newsfeed on a daily basis.  If […]

How Much Should My Company Spend on Advertising?

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Tips for Spending Marketing Dollars in Good Times and Bad It’s true, great marketing drives business growth. But how much should a company invest in marketing? And how should that money be invested? With the growth of digital marketing, the game is much different than it was just a few years ago. Learn how you can […]

Looking to Double Business Stats: Where Do I Start?

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Ready for some depressing business stats? More than 50% of small businesses fail within the first four years. The leading cause of small business failure? It’s incompetence followed by unbalanced experience or lack of supervision experience. Whether you’re just launching your business or you’re several years in, you don’t want to become a part of […]

Call Tracking: Not Just for the Big Guys

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Ask around to companies big and small and every single one of them is going to tell you that they’re planning to spend more on digital marketing this year. If you’re a small business owner, you might be searching high and low for the tool that gives you a competitive edge against them. It turns […]

Social Network 101: Unforgettable Facebook Marketing Strategy

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Learn to Create a Great Facebook Marketing Strategy When it comes to social media marketing, Facebook has always grabbed the lion share of all the campaigns.   This social media giant had 1.71 billion actively monthly users as of July 2016. To any marketer, this figure is a real gold mine that is available for […]