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conversion ratio

7 Strategies Increase Your Website Conversion Ratio

Owning a website is a constant fight for attention. Any mistake you make will give your competitors an advantage!  Customers only have a limited attention to dish out on websites. If you’re not doing everything in your power to catch interest, then you’re losing out.  We’ve put together some tips

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Placing Ads on Facebook

7 Useful Tips for Placing Ads on Facebook

Are you about to withdraw your Facebook ads because you’re losing money on them? You’ve tested a variety of images, tweaked your copy over and over again, and directed your campaigns at all sorts of different demographics. Yet, you’re still coming up empty-handed. It feels like you’re just throwing free

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facebook marketing tips

Quick And Easy Facebook Marketing Tips

Facebook is the most popular social networking site. With more than 2 billion monthly active users, there is an ever-growing list of consumers to target. As the site continues to rule the social networking world, it’s important that your company has a Facebook presence. But, a presence is more than just a

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consumer behavior marketing

What Good Content Is Really About: Consumer Behavior Marketing

Every customer who visits your website is either trying to buy something or solve a problem. It sounds like such a simple concept. But the reality is that there’s nothing simple about guiding customers through content. If your marketing efforts aren’t generating leads and resulting in sales, it isn’t effective. And yet,

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Paid Search Marketing 3

What Are The Benefits Of Using Paid Search?

Today’s customers are smarter and savvier than ever about their purchases decisions. Every second, millions of potential customers are flocking to the internet to gather information, read reviews, and check out social media- all before they decide to buy. This means that it’s more important than ever to make sure your business has

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digital marketing trends

10 Digital Marketing Trends You Need To Know

Another year, another race to stay on top of the new year’s trends. Things always seem to be changing in the world of digital marketing, and, like it or not, it’s your job to welcome the most recent digital marketing trends with open arms. Fortunately, you’re lucky enough to have

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generate leads

How To Use Social Media To Generate Leads

Newspapers and magazines are “put to bed”. Television goes off into that fuzzy snow programming in the middle of the night, and most people stream music now rather than twirl the radio dial. What’s a marketer to do?  Don’t worry, you can still generate leads and the good news is,

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PPC to Grow Your Business

How PPC Works to Grow Your Business

Every business owner knows the value of the internet. Especially when it comes to marketing their business. But where do you start? Pay-per-click advertising is one of the most effective ways to reach your market in all stages of the funnel. This advertising method is becoming a growing force in

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